resumé (click to download)
experience
BI worldwide | dec 2019 – mar 2020
Contract art director
design of print and digital materials for a variety of Medical Industry clients, including digital assets (email, web, social, etc.), ads, direct mail pieces and other communication materials
project and time management of multiple fast-paced projects
TARGET CORP. | 2011 – 2019
Senior Art Director & Designer
(Print & Digital)
target.com
collaboration with multiple teams and across multiple channels including, but not limited to, senior management, accessibility, social, brand and campaign teams, UX/UI, product development, XD and developers, copywriters, site merchandising planners and project managers to create
user-centered content for monthly target.com page refreshesdelivering on and regularly exceeding business goals
and objectivescreation and implementation of full scope of projects from strategy, concepting, wire-framing, photo art direction, visual design, retouching and production to final presentation
development of expert-level knowledge of the platforms and programs required to create target.com site pages and the ability to push beyond limitations to create compelling digital content catering to the needs of target’s guests
weekly ad
collaboration with the full weekly ad team, including senior management, buyers, merchandisers, art buyers, project managers, producers, designers, production and retouching to meet business needs and tight production schedules
creation and implementation of full scope of projects from strategy, sketching, photo art direction, design, retouching and production to final presentation
team selection, casting, set planning and art direction of
on-figure (studio and location) and laydown photo shoots
in Minneapolis, Los Angeles and New York
STONEARCH CREATIVE | 2005 – 2011
art director
developed campaigns for products and services, and
created the supporting print and web materialscreated and worked within strict brand guidelines
and templatescasting and art direction of on-figure and product photo
and commercial shoots
TARGET CORP. | 2002 – 2004
senior designer/marketing manager
assisted in creating yearly marketing plans
executed marketing tactics such as ads, telemarketing campaigns and program materials, and designed department and client materials
creative directed outside design resources and
managed vendors
UPFRONT | 2001 – 2002
senior designer
received firsthand experience with prepping files, printing and assembly due to printing facility on-site
designed for large scale items such as delivery truck and tradeshow graphics as well as traditional communication materials
assisted with internal rebrand and managed website
skills
art direction
strategy, creative direction, branding, mentoring, leading projects, photo and video art direction, presentations, client management
digital design
adaptive websites, social media deliverables, emails, understanding of UI/UX principles, accessibility and best practices
print design
brochures, sell sheets, direct mail pieces, logos, ads, catalogs, corporate collateral, billboads, tradeshow booths and graphics, postcards and more
technical
adobe CC: photoshop, illustrator, indesign, acrobat, XD, after effects, lightroom; sketch, Invision, microsoft office, basic HTML & CSS
education
california college of the arts
san francisco, ca
major: graphic design
college of visual arts
st. paul, mn
major: graphic design
minneapolis college of art & design
web development 1: html + css
continuing education courses
furniture design, advanced photoshop techniques, css for designers and shooting, photo-editing and lighting techniques
awards
summit awards
silver award: identity and collateral
step inside magazine
best of show 200+ design review: direct mail
clients
target, 3M, leeann chin, general mills, simondelivers, boston scientific, pohlad companies, breast cancer recovery foundation, ivy spa club, united health care, optum, centene, christopher & banks, caringbridge, st. luke’s hospital, dairy queen, buffalo wild wings, abbott labs, children’s cancer research fund, american association of blood banks, ams, medtronic, minnesota ovarian cancer alliance, caribou coffee and more